1)
Answer the following question:
- What purchasing decisions have you been able to influence in your family, and why? What types of marketing or information help to form your initial opinion on this product or service?
Instructions:
- Is marketing to children a good idea?
- Is second-party marketing ethical?
2)
Answer the following question:
Someone who works in a company is also a consumer at home. How does what you already know about how consumers buy relate to what you would expect those same people to do at work when making a purchase?
Please be sure to validate your opinions and ideas with citations and references in APA format.